← All holdings

Alphabet Inc. (Class A)

TickerGOGLListingNASDAQ: GOOGLPortfolio weight9.7%As ofOctober 28, 2026
Analyse on TradingView ↗

What it is and why we own it.

The business

The parent company of Google. Its main engines are Google Search and YouTube (advertising), Google Cloud (infrastructure, data and AI services) and subscriptions and devices, plus early-stage businesses such as Waymo. Its Gemini AI models are being built into Search, Cloud and its consumer products.

Role in the portfolio

Core growth holding with exposure to digital advertising, cloud computing and AI, supported by strong free cash flow and a conservative balance sheet.

What drives the numbers

  • Search and YouTube advertising growth, including how AI features affect monetisation
  • Google Cloud revenue growth and operating margin
  • Capital expenditure on AI infrastructure and its effect on free cash flow
  • Progress at Waymo and the other long-term bets

Key risks

  • Antitrust and regulatory remedies affecting search distribution and advertising technology
  • AI-native competitors could change how people search
  • Heavy data-centre spending

Price and technical analysis.

Charts and market data by TradingView

Technical summary

Charts and market data by TradingView

Company profile

Charts and market data by TradingView

Financials, live.

Charts and market data by TradingView